project genome

OVERVIEW

The website should provide employees with opportunities to develop skills, help employers upskill their workforce, and identify any skill gaps.

THE PROCESS

SOFTWARE USED:

Adobe XD

Adobe Illustrator

USER RESEARCH

We needed to understand who our users were. I took the personas they already had and expanded on them. I outlined:
- their bio
-technology experience
- personality traits
- motivations/needs
- frustrations/challenges

User Journeys

As part of every iteration of our wireframes, I had to create a set for a specific persona to visualize their journey. For a clearer understanding of what the persona would be doing, opportunities, options, etc., I included a user flow and journey with each wireframe. When it came to working with developers, I would make sure to reach out to verify if something was feasible and we would work together to come up with the best solution.

Wireframing

Wireframing is a critical step in the UX design process. It allowed us to create a low-fidelity representation of the website, which was used to gather feedback and make changes before the final design was created.